Innovative technologies for product and brand protection
According to expert estimations approximately 10% of the world trade is affected by fraud.
With drastic consequences! The economic damage lies between 200 - 300 billion Euros annually and causes a loss of approx. 200,000 workplaces per year.
The manufacturers are not the only ones to be confronted with economic loss and damage or image, product liability claims and damage compensation. Frauds also increasingly pose to be a direct threat to the health and life of the consumers.
Product and brand protection = Consumer protection!
For many years Karl Knauer has been working on technologies for product and brand protection. Karl Knauer produces packages with characteristics and technologies for product and brand protection for customers from the brand and consumption goods industry. These range from open characteristics like hologram's or number prints to hidden characteristics like micro text or Coin Reactive Inks up to the complex and comprehensive technology for product and brand protection. VERIDA.
More information about VERIDA is available at www.verida.de.