Advertising media distributors can mobilise their turnover with immediate effect: the new Karl Knauer KG mobile marketing application provides a fast and comfortable price calculation of selected advertising media from the Karl Knauer webshop on the road or directly on the customer premises. This is a plus which enables the customer to make a faster decision and at the same time generates turnover travelling. The price calculator for advertising media is easy to use, it being an iphone/ipad app which has been available from the Apple app store as a free download since mid-February. Karl Knauer customers can easily use the app by entering their existing Karl Knauer webshop log in data. New customers can register for the webshop and the calculator without difficulty.
With the calculator app for advertising media, Karl Knauer KG is following the trend of using mobile applications in the advertising media segment. This means that they are expanding their Karl Knauer webshop with a unique tool which provides efficient and customer-oriented mobile marketing. “Our experience has shown that the possibility of being able to present their customers with direct offers during the meeting is very important as far as the distributors are concerned. We are therefore right on track with the calculator app and we will also be developing it further so that it will be possible to place a direct order with the next version “, said Bernd Wussler, Digital Media Manager at Karl Knauer KG.